Political campaigns require a nimble, targeted and specific messaging strategy that is unique to this industry. As a candidate for political office your brand will need to be established, developed and maximized in a brief amount of time.
But, that's just the beginning.
Beyond branding, a candidate will need to have a plan to make the best use of an action-based strategy to diverse publics. You will need to leverage media opportunities, persuade influencers, create an internal volunteer system and inform voters. Integrated communications become very important to streamline your efforts in short-order.
A blend of traditional & social messaging strategies are required for victory. Our customized strategies can generate and amplify news, inform and persuade influencers all while developing volunteers and converting voters.
Ms. Young has spent decades in the trenches of political and persuasive communication. She has been involved presidential campaigns, statewide races and congressional contests. Her blend of tactics and messaging has yielded impressive engagement results.
She leads the team at Strategy Communications as we concept, develop and implement the best content strategies and communications systems to leverage your message in the minds of those who influence the outcome of your campaign.